Web Communication is a professional field that covers a range of expertise including, social media strategies, search engine optimization, online content strategies and web analytics – each of which is crucial for any business. The job market demand is currently very strong in this area. Currently Seek.com lists these figures for jobs in each emerging field within Australia. Seek.com shows these figures
- 3,185 jobs in Social Media
- 1,369 jobs in Digital Content
- 431 jobs in Web analytics
- 855 jobs in Web Strategy
- 744 jobs in SEO (Search Engine Optimisation)
These job vacancy figures demonstrate that there is large market in all the areas encompassed by Web Communication- and its only going to get bigger whilst demand for traditional jobs based in the analogue world will get smaller.
Murdoch not only gives students the opportunity to work with industry professionals , but students can also do double majors with a related discipline such as Graphic Design.